QR Codes

Quick response (QR) codes have taken information at your fingertips to a whole new level. Smartphones have revolutionised the way we live and function - we can get hold of anything at the touch of a button. Sometimes I wonder what I would do without my blackberry, all be it a broken one and therefore have not had the chance to fully explore these QR Codes. As a concept I think they are fascinating, they seem to be on everything. I saw one on an events calendar, they crop up on walls, labels and the most recent - the job section in Marketing Magazine. A great place to see it used especially as most jobs are applied for online and it stands out from all the other wordy job ads and generates intrigue about the position and leads to potential further traffic on the site.

However now it's not just about what the code leads to but what you can do with the visual of the code to add further impact. As long as you keep certain elements unchanged the code should work, hence the range of designs below. It's pretty fascinating what you can do, I particularly like the Wired and Time QR codes, think they look amazing and very in keeping with their branding.