Wednesday 13 February 2008

Recycling

This is very clever, it gets the message across tow fold, by making it interesting using the range of characters and the words they are saying and the finishing line saying they are all recycled clips, fantastic way of emphasising there point through the advert.

Pop up books are back!

This is a great little advert by persil, it gets the message across in a fun and simple way, its like going back to basics, great how elements of the pop up change as the story is told. Exciting to watch to find out how the next page spread looks like.

Thursday 7 February 2008

Dancing in the street

When i first saw this advert I did not have a clue what it was for but was intrigued, with a nice song to keep you interested and a great male dancer dressed so casually but just pulling tricks out of the bag.



The only time i realised it was for phones was when you got a subtitle about headsets, and looking at it now the guys red zip up is a signifier of voadfone's colours and a minor call to action 'make the most of now' which we all want to do in as many ways as we can. An entertaining advert that is not fighting for your attention.

Lynx

Lynx have always provided entertaining ads and are continuing to do so, i have heard mixed reactions to there latest dark temptation advert with the chocolate guy. When i watched it it just made me laugh, it's simple but still gets the point across of the girls swarming to the guy in a light hearted way.



I hope it doesnt smell like chocolate as i can see that as quite off putting, it's one thing eating but smelling like it is not good.

Serious **

When Nick Ramshaw from Elmwood was guest speaker the other week i was generally impressed with the company and how they go about there work, but i particulary liked the idea behind



Some of the other pieces in the campaign -





It is just great, it all works in unison, is cheeky and makes what is actually quite a disugusting job funny, and obviously implies s**t but never actually says it anywhere which fits perfectly with there line of work.