Google

As we all know Google is the dominant search engine, Google has also entered my vocabulary as an everyday word, according to myself and many others you don't search it, you Google it. I love Google. I have noted my love for the search engine on a previous post looking at bing among other sites and the simplicity of Google. The funny thing is they don't do any advertising they just seem to have become superior. Google logs around two billion searches a day, and from each pay per click ad make just a few pence, but with two billion searches and a few pence each time... you do the math.

One of the other things I like about Google is how they mark birthdays, anniversaries, significant days in the calendar and it is simply incorporated into their homepage.

If we look at the two examples they are in celebration of Roger Hargreaves 76th birthday, we will know him better for his collection of Mr Men drawings and stories. It's a simple touch that gives Google a fun side and we learn some useless facts that one day will come up as a question on a pub quiz. The themed Google title provides not only a new visual but a direct search to further information on the topic being celebrated. Using these as themes it allows Google to have fun with it's own name while having a brief to work to as well as being informative. Happy Googling folks.