Taking advertising to different levels...

Gone are the days of mouse mats and rubbers, pens have always been an old favourite as you know they will probably be around for some time as people always need pens, my pot on my old desk used to have various ones advertising anything and everything, they were just there in case i needed them, I am very funny about my pens... That's another story for another day. So pen advertising, obviously you normally get the usual, just a pen with a companies name on it, possibly contact numbers web address etc but I stumbled across this pen at work and was quite amazed, I have never seen this anywhere before and it is a clever way to pack information into a small space, and moreover I was so impressed I showed about five or six people, immediately spreading the word and generating interest as people wondered who was advertising what, Lumix camera's by the way. I was pleasantly surprised to say the least, obviously price would be more expensive than your average pen but it could just be worth it.






I have to admit it has won a TIPA award in 2009 for design innovation, behind the times again...